Strategies for Optimizing Your Advertising Budget Without Spending More Money
The most frustrating part of sales days from retailers, like Walmart Holiday Kickoff or Amazon Prime Big Deal Days, is that we're told to sp
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OneStone resources
OneStone Communications
- Sep 8
- 3 min
Walmart's Sponsored Videos: Elevating Your Brand in Q4 2023 and Beyond
As the world of e-commerce continues to evolve, online search has become an integral part of customers' shopping journeys. At Walmart,...
62 views0 comments
OneStone Communications
- Apr 19
- 4 min
Maximizing Your Advertising ROI: How the NTB Metric Can Help Amazon Vendors Acquire New Customers
As the competition on Amazon continues to intensify, it has become increasingly challenging for vendors to stand out and attract new...
55 views0 comments
OneStone Communications
- Apr 10
- 2 min
The One Walmart Philosophy: How OneStone is Helping Brands Thrive in a Connected World
It's a battle that every brand knows too well: the fight for better shelf and online placement. For many, this struggle has led to...
80 views0 comments
OneStone Communications
- Mar 1
- 4 min
A Look Ahead: How Amazon Foresees Sustainability Driving Advertising in 2023
As brands consider how to make most of their advertising dollars, trends impacting the way consumers shop shape decisions on where to...
100 views0 comments
OneStone Communications
- Feb 1
- 1 min
Variant advertising now available on Walmart.com
Last week, Walmart Connect announced a long awaited feature - variant bidding. According to Walmart's post, "With this launch, you can...
34 views0 comments
OneStone Communications
- Jan 27
- 4 min
This advertising trend could shape 2023, according to Amazon
As brands consider how to make most of their advertising dollars, trends impacting the way consumers shop shape decisions for where to spend
71 views0 comments
OneStone Communications
- Jan 25
- 3 min
How OneStone helped one brand rise to the #1 market share in their category.
For over 20 years, Thermacell has had one mission: to liberate outdoor lovers from the nuisance of insects. The problem: insect repellent...
60 views0 comments
OneStone Communications
- Jan 4
- 2 min
The very basics of retail media
One of advertising's biggest growth stories of 2022 was the rapid rise of retail media and it shows no signs of slowing down as retailers...
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OneStone Communications
- Nov 30, 2022
- 2 min
Amazon Advertising Audits from OneStone Media Group
As you plan for 2023, do you feel good about your Amazon ad health? We've seen how quick Amazon advertising evolves. New customers enter...
80 views0 comments
OneStone Communications
- Nov 17, 2022
- 2 min
Enhanced content is back: Your resource for the most recent updates on Walmart's website
Walmart beat Wall Street's expectations Q3 2022 fueled by shoppers buying low priced groceries and a strong back-to-school season. In the...
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OneStone Communications
- Nov 2, 2022
- 1 min
Amazon unBoxed highlights the success of OneStone, Essentia, and Pacvue during Day 1 keynote
Advertising leaders and industry experts gathered at unBoxed 2022 to see Amazon Ads' latest products. During the Day 1 keynote, Director,...
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OneStone Communications
- Nov 2, 2022
- 5 min
Amazon Ads announced new features at UnBoxed. Here's what it means for brands.
Last week, Amazon announced new advertising features at its UnBoxed event designed to help brands navigate the ever-changing retail media
92 views0 comments
OneStone Communications
- Jun 14, 2022
- 2 min
The importance of a unified shopper journey from advertising through product pages
It's no secret that Amazon Advertising, the retailer’s retail media arm, has become a large and fast-growing revenue stream for the...
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